Ecuadorian media group Granasa is extending its mobile offering with two tablet-focussed products for iOS and Android.
Both Expreso and Extra have developed special-subject publications for these media using viewers from Protecmedia.
Editions include galleries, videos and interactive elements as part of a series of added values aimed at presenting a subject more attractively and quickly.
Support for digital media is also being used in a product for advertisers – showing promotional opportunities – through its digital newsstand. The Granasa interactive catalogue allows advertisers can check different interactive possibilities available for themselves, and enjoy a new experience.