Digital Technology has signed its first cloud deployment in Central America with an order from Honduras media giant Grupo OPSA.
It will use DTI Circulation, combining it with ContentPublisher and Advertising products in an integrated solution.
The company publishes La Prensa, El Heraldo, Diez, Estilo, and a number of magazines across Honduras and Central America. While they will use the circulation product primarily for their print publications, they are testing the digital subscription waters to expand to meet the expected audience demand for delivery on new digital channels.
DTI’s Latin America sales director Gustavo Berges says the company he is “beyond excited” to see the implementation: “This will be the showcase for media companies around the world, not just Latin America,” he says.