Historic Italian newspaper Provincia di Cremona is reinventing itself with new CMS, archiving, web and mobile publishing.
The publisher has signed for a full multichannel publishing solution with Miles 33 distributor GMDE.
The newspaper wants to redefine and redesign workflow to achieve “true multichannel news publishing”, targetting websites, smartphones and tablet devices as well as their print publications.
At the heart of the new system will be a GN4 editorial content management system, with archived content managed by Tark4 DAM and GNPortal looking after automated content ingestion from external sources. A VirtualNewspaper system – powered by VirtualCom Interactive – will be used to publish to smartphone, tablet and HTML5 platforms using a single login and crossplatform subscription system.
The GN4 suite replaces an Atex Hermes system, and will be deployed on the existing hardware and operating infrastructure.
The Lombardy region newspaper has a long history and is credited with being one of the first papers to contribute to the rise and spread of newspaper production in Italy.
Visit Provincia di Cremona online at http://www.laprovinciacr.it/