Publish Asia's CEO Conference date

Some 30 world-class media executives and newspaper experts will share their knowledge and experiences in the CEO conference which forms part Publish Asia (May 12-13) in Bangkok. Designed to help senior newspaper management steer business in difficult times, it covers a wide range of topics including: - How to generate new revenues to compensate for the decline in print advertising? - What are the strategies followed by leading newspaper companies to cope with the structural and cyclical changes? - Does convergent newsroom work in practice? What are the key trends in newsrooms? - How to monetise on-line content? Is pay-wall practical? - What management and infrastructure are necessary to optimize multimedia advertising sales? - How to project the media house's brand identity across multiple products and platforms - Are new mobile devices such as the iPhone or iPad transforming the publishing business? - How to plan and implement a portfolio strategy? - What are the latest trends in Asia and in the West? - How to optimize the print plant to generate unique offering to advertisers? - Newsprint prices - what is the short and medium term forecast? Confirmed speakers include Maani Safa (Head of Mobile, The Telegraph, UK); Mario Garcia (CEO and Founder, Garcia Media, USA); Theo Blanco (Vice President Sales & Marketing, Upsala Nya Tidning, Sweden); Premesh Chandran (co-founder and CEO, Malaysiakini, Malaysia); Geoff Tan (Senior VP, Head - Strategic Marketing & Customer Service, Marketing Division, SPH, Singapore); Toni Joseph (CEO, Mindworks, USA); and Emmanuel Sauquet (Google's Asia Pacific Director of Partnerships, Singapore). Other Publish Asia elements include the Newsroom and Printing summits, an Expo and printing plant visits. On May 11, pre-conference learning workshops tackle newspaper design, cross media advertising, newspaper production cost control and implementing an integrated newsroom. Details from www.publishasia.com