Granasa's tablets woo readers and advertisers

Jun 30, 2014 at 05:32 pm by Staff


Ecuadorian media group Granasa is extending its mobile offering with two tablet-focussed products for iOS and Android.

Both Expreso and Extra have developed special-subject publications for these media using viewers from Protecmedia.

Editions include galleries, videos and interactive elements as part of a series of added values aimed at presenting a subject more attractively and quickly.

Support for digital media is also being used in a product for advertisers – showing promotional opportunities – through its digital newsstand. The Granasa interactive catalogue allows advertisers can check different interactive possibilities available for themselves, and enjoy a new experience.


Comments

or Register to post a comment




ADVERTISEMENTS


ADVERTISEMENTS