TV, VOD, podcasts & audio

China open for video-driven business

May 26, 2021 at 02:37 pm by admin

A partnership between Brightcove and SCMP owner Alibaba will help overcome restrictions on streaming content to China, the video company says. While the core market is global.... Read More

Flagship podcast succeeds with underserved regional market

Mar 30, 2021 at 08:02 pm by Staff

Australian Community Media says it is tapping a gap in the market for regional and rural stories with its Voice of Real Australia podcast. In an INMA post, host Tom Melville a.... Read More

Case studies show how news podcast market awaits

Feb 21, 2021 at 07:13 pm by Staff

A new INMA report explores the economic promise of podcasts for news companies. The Engagement and Economic Promise of News Podcasts uses eight industry-leading case studies i.... Read More

AI and VR amp up Open while FTA struggles

Feb 11, 2021 at 08:58 pm by Staff

While Nine struggles with its free-to-air Australian Open tennis audience, organisers are using AI and 3D virtual to deliver an alternative experience to fans. Working with Ba.... Read More

Free sport as Kayo looks to boost subs, advertisers

Oct 22, 2020 at 05:56 pm by Staff

Majority News-owned sports streaming service Kayo plans to experiment with a freemium paywall next year, allowing some content to be viewed by non-subscribers. The Australian.... Read More