Content & marketing

AFP sells historic NFTs following autumn exhibition

Sep 22, 2022 at 03:00 pm by admin

Agence France-Presse is honouring its photographic heritage this northern autumn with a rare auction of 200 fine art prints and the first NFTs in its history. An exhibition.... Read More

How exclusive offers helped win commission and engagement

Sep 15, 2022 at 01:21 pm by admin

Singapore’s biggest publisher has scored a million-dollar turnover in the first year of morphing a loyalty programme into an ecommerce site. In an INMA ideas blog, SPH.... Read More

M is not just for marketing as Crikey inverts campaign logic

Sep 14, 2022 at 06:08 pm by admin

Flash back to the start of last year – one of “extensive experimentation and a dash of desperation” to when Crikey brainstormed the idea of an editorial seri.... Read More

Publicly-funded campaign takes powerful line on disinformation

Sep 05, 2022 at 02:30 pm by admin

As local elections approach, an independent New Zealand publisher is speaking out against those who have threatened violence against the media and want to make the country &ld.... Read More

How to win from digital and grow towering, trusted print

Aug 18, 2022 at 12:29 am by admin

India’s complex multimedia market came under the microscope at last week’s INMA South Asia News Media Summit last week. “Every second Indian is on the inter.... Read More