Deals with tech duo confirm ‘true value’ of SWM content

May 03, 2021 at 06:18 pm by admin

Seven West’s debt is set to look healthier following the completion of media bargaining code agreements with Google and Facebook. The company – which owns West Au.... Read More

Programme’s ‘ignition guide’ sets out to fire cultural change

May 03, 2021 at 04:34 pm by admin

A new guide to help news publishers activate cultural change has been launched following a project with Facebook last year. The WAN-Ifra handbook summarises key lessons from.... Read More

SA news site on target with partnered move into serious print

May 03, 2021 at 04:10 pm by admin

Contrarian is not a word Daily Maverick marketing manager Sarah Koopman uses lightly. But it fits the story of the South African news website that made the unusual path from.... Read More

‘Perfect match’ merger delivers on long-held hopes and expectations

May 03, 2021 at 03:31 pm by admin

Much has changed since 2001, when Adstream – acquired last week by Extreme Reach – was formed by partners James Carpenter, Gerard Barron and Richard Carter. The a.... Read More

INMA helps steer publishers through ‘murky’ ad tech landscape

May 03, 2021 at 12:37 pm by admin

A new report aims to educate publishers on the mechanics behind online display, examine the surge in regulatory action and discuss the interplay between privacy and competitio.... Read More

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