Content & marketing

Inquirer takes Outbrain recommendations package

Feb 10, 2016 at 07:03 pm by Staff

Manila-based Philippine Daily Inquirer will use Outbrain's recommendation platform as part of a range of new solutions on its inquirer.net website. What is a described as a st.... Read More

Another caffeine hit for IT entrepreneurs

Feb 03, 2016 at 11:19 pm by Staff

ppi Media is reprising its 2015 competition to promote up-and-coming digital businesses. Under the banner of 'Free coffee for a year', it offers winning students, graduates an.... Read More

Intense workshop tackles blocking

Jan 31, 2016 at 04:38 pm by Staff

European publishers will share their experiences in a WAN-Ifra-organised 'Ad Blocking Action Day' in Frankfurt this month. The six-hour programme will discuss steps being take.... Read More

US sets out rules on native advertising

Dec 23, 2015 at 08:06 pm by Staff

America's Federal Trade Commission has followed years of study with new guidelines for native advertising to protect readers. Seen as a bright hope for the future of advertisi.... Read More

Task force formed on ad blocking

Dec 22, 2015 at 07:48 pm by Staff

Publishers from all over the world have joined in a WAN-Ifra task force to tackle ad blocking A meeting in Paris this month brought together publishers in Europe, North Americ.... Read More